Picture ads that feel like a warm introduction rather than a sales pitch, seen by people already looking for what you offer, worded so they promise nothing you can’t stand behind, and adjusted every week based on what’s working.
Ads that fill the diary.
We build campaigns around your programme and workshop calendar, using the photos and video we capture of you, so every ad feels like meeting you and not like an advert.
Facebook and Instagram ads
Campaigns that put your programmes, workshops and free workbook in front of the people you help, in the right places.
YouTube ads
Short video ads that let people hear you speak before they ever book a call.
Google Ads and local search
Show up when people search for a life coach, confidence coach or career coach near them.
Programme and workshop launches
Workbook, launch-week and final-places pushes timed to the day, with clear reporting on what they delivered.
Coaching advertising, managed for you.
Campaign planning
Goals, budgets and timings agreed around your programme or workshop.
Audience research
People interested in the changes you help with, in the places that matter.
Ad creative
Talking-to-camera clips, portraits and graphics made for each platform.
Launch and final-places pushes
Opening-week and last-call campaigns timed to the day.
Wording within the rules
Ads written to the ASA’s CAP Code: no promised outcomes, health or income claims.
Clear reporting
What you spent, what it delivered and what we changed, in plain English.
From quiet diary to fully booked.
Plan
We agree goals, budget and timings around your programme or workshop.
Create
We make ads from your photos, videos and graphics.
Launch
Campaigns go live with tracking set up properly.
Optimise
We move budget to what works and report every month.
Advertising for life coaches, answered.
Do Facebook and Instagram ads work for life coaches?
They can, when the goal, audience and creative are right. They’re good at reaching people near your workshops, and at growing your list with a free workbook ahead of a launch.
What does advertising for life coaches cost?
Stop thinking of advertising as a cost. The moment you do, you separate yourself from a critical arm of your business, and turn it into a negative. Think of it as an opportunity, or better still, think of it this way: not advertising is the lost opportunity. Every person who needed exactly your kind of coaching and never saw your name is a conversation, a client and a recommendation you didn’t get. We’ll recommend a starting budget for the size of the programme or workshop, agree it with you and report clearly on what it delivers.
What can I say in a coaching advert?
Speak to how people feel and what working with you involves, but never promise outcomes or make health or income claims. We write every ad with the ASA’s rules in mind.
Can you use my videos in the ads?
Yes. Talking-to-camera clips and workshop footage often make the most effective ads, and we can film them for you.
Where are you on your journey?
Four quick questions, and we’ll show you where we’d start. Your answers come straight to us with your message, so you won’t have to explain it twice.
Let’s talk. Pick a time that suits you.
A 30-minute introduction call on Microsoft Teams, Monday to Friday, 9am to 5pm. Your answers come with the booking, so we’ll be ready for you.
Prefer to talk it through? Make an appointment for a 30-minute call on Microsoft Teams, Monday to Friday, 9am to 5pm.
What we’d do for you
See it in action
A closer look at the work behind each part of your plan.
Every light, pointed at your coaching.
Six services, built for life coaches. Use one, or let them work together. See them all →