The photographer who gets the job often isn’t the best. They’re just the easiest to find. Good local search and well-run ads even that out, and give the quality of your work a fair shot at the booking.
Four ways to fill your diary.
Most photography bookings begin with a search. We get you into those results with a listing that looks good and makes you easy to contact. Then paid ads reach people right when they’re ready to book.
Google Business Profile
Your listing on Google Maps and in local search, set up in full with your best work. We keep it active with posts and new photos, and reply to your reviews.
Local SEO
We tune your website’s pages and titles, along with local signals, so you come up when people search for a photographer in your town.
Google Ads
Search ads that put you at the top of Google for phrases like “wedding photographer near me”. You control the budget.
Facebook and Instagram ads
Ads that put your work in front of people nearby who might book. Think engaged couples and new parents, or local businesses.
Local marketing, managed for you.
Profile set-up and audit
We fill the gaps in your Google Business Profile and get every part right, from categories to photos.
Review strategy
An easy way to ask happy clients for reviews, plus replies that show you’re paying attention.
Local SEO
Location pages and page titles, plus listings that tell Google where you work.
Google Ads campaigns
Keyword research, ad copy and landing pages built around the shoots you most want to book.
Facebook and Instagram ads
Targeted ads made with your own images, for anything from seasonal offers to wedding fairs.
Clear reporting
A plain-English report each month: what you spent, what came in and what we changed.
From invisible to first choice.
Audit
We look at your profile and website, then at your competitors and the local search results.
Fix
We get the basics right first. That means your Business Profile and local SEO, plus tracking.
Launch
Google and Facebook ads go live, on budgets you’re happy with.
Optimise
Each month we adjust, shifting budget towards whatever brings in bookings.
Advertising for photographers, answered.
Why is Google Business Profile so important for photographers?
Because it’s what shows up in Google Maps and the local results when people search for a photographer near them. A complete, active profile with strong photos and good reviews is one of the most effective free marketing tools a local photographer can have.
Do Google Ads work for photographers?
Yes, they can work very well, because they reach people who are already searching for a photographer. The trick is picking the right searches and areas, then sending the clicks to a page that turns visitors into enquiries. We handle all of that for you.
Should I use Facebook ads or Google Ads?
Each does a different job. Google Ads catch people who are already searching. Facebook and Instagram ads create demand by showing your work to people nearby who might book. Many photographers do best with both.
How much should a photographer spend on ads?
Stop thinking of advertising as a cost. Call it a cost and you cut yourself off from a vital part of your business, and turn it into a negative. See it as an opportunity. Better still, look at it this way: not advertising is the lost opportunity. Every client in your area who searches for a photographer and finds someone else is a booking you never knew you missed. We don’t sell off-the-shelf packages. After a short conversation we’ll recommend a starting budget for your area, your kind of photography and your goals, agree it with you, then report plainly on what it brings in.
Where are you right now?
Four quick questions, and we’ll show you where we’d start. Your answers come straight to us with your message, so you won’t have to explain it twice.
Let’s talk. Pick a time that suits you.
A 30-minute introduction call on Microsoft Teams, Monday to Friday, 9am to 5pm. Your answers come with the booking, so we’ll be ready for you.
Prefer to talk it through? Make an appointment for a 30-minute call on Microsoft Teams, Monday to Friday, 9am to 5pm.
What we’d do for you
See it in action
A closer look at the work behind each part of your plan.
Every light, pointed at your work.
Six services for photographers. Take one on its own or combine them. See them all →