MARKETING FOR ENTREPRENEURS
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  • What We Do
    • Brand design
    • Personal brand websites
    • Brand videography
    • Brand photography
    • Social media management
    • Advertising
    • Graphic design
  • Who We Help
    • Self-published authors
    • Photographers
    • Musicians
    • Consultants
    • Podcasters
    • Life coaches
    • Influencers
  • Articles
  • About
  • Contact
  • Backstage
  • See where we’d start with you
SELF-PUBLISHED AUTHOR?Let us handle the marketing while you write.Author branding, Amazon Ads, social media, photography, video and book cover design, from the team behind a USA Today bestselling author.
Marketing services for self-published authors →

What Should Authors Post on Social Media Between Releases?

Black and white portrait of a crime author seated at a table

What should authors post between releases? A balanced mix of story, process and reader posts, series reminders, countdowns and a weekly plan.

How to Plan Series Book Cover Design That Keeps Readers

Five Jack Cartwright crime novels in a row showing a consistent series cover design

Learn how to give every book in a series a consistent look, with colour per book, clear numbering, box set covers and refreshes that help read-through.

How to Sell Books Direct From Your Author Website

Jack Cartwright's author website homepage with his signature and portrait

Why indie authors sell ebooks, paperbacks and audiobooks from their own site, how delivery works, and what to check on VAT and KDP Select first.

How to Build a Reader Magnet Landing Page That Converts

Example reader club landing page with a crime novel cover and an email sign-up form

How to design the page that gives away your free book: headline, cover, form, UK consent basics, the welcome sequence and where readers come from.

Paperback Cover Wrap: How to Build One for KDP

Paperback mock-up of Run From Evil by Jack Cartwright

How to turn an ebook front into a full paperback cover wrap: spine width from page count and paper, bleed, barcode, back cover and file specs.

Instagram for Authors: Profile, Grid, Reels and ARCs

Two Jack Cartwright paperbacks beside a phone showing his Instagram grid

Instagram for authors: how to set up your profile, match your grid to your covers, use Reels, Stories and ARC readers, and run a cover reveal.

BookTok for Authors: How to Sell Books on TikTok

Close-up of Jack Cartwright thinking during a filmed interview in teal light

BookTok for authors explained: hooks, showing the book, posting rhythm, linking to your retailers, and what to avoid.

How do you do bookstagram photography for your own books?

Grid of Jack Cartwright's book photos, including Into the Woods by a fireplace and beside a lake

How to shoot your own books and ARCs for Instagram: flat lays, props, light, a consistent look, and reusing images in ads and newsletters.

BookBub Ads for Authors: How to Target, Bid and Test

Three Jack Cartwright crime novels on a dark background: Into the Woods, Secrets From the Grave and Until Death Do Us Part

How BookBub Ads differ from a Featured Deal, and how to target comp authors, design creative, set bids and judge results.

How to Write a Book Trailer Script That Sells Books

Jack Cartwright gesturing as he talks beside a studio microphone

How to write a 30 to 60 second book trailer script from your blurb, with versions for ads and vertical video and the licensing basics.

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